Currently, most of agriculture is in a challenging situation, with interest rates just starting to be reduced, costs that are out of sight due to inflation since 2021, and regulations on labor & other business items that are, at best, onerous.

However, given those variables, are you positioning yourself to do more than just survive our current downturn? Are you positioning yourself to thrive? At the risk of sounding like the eternal optimist, let’s discuss what this will require.

Here are a few steps to implement:

• Skip the “worrying.” It will do absolutely nothing, except cloud your thinking. As Mark Twain so accurately stated, “Worrying is like paying interest on a debt you never owed.”
• Why not focus only on achieving greater levels of success. What do you need to do to make things better? Spend some time thinking about this.
• Fine tune your Revenues & Expenses. Are there particular items that you have been wanting to address but have been putting off?
• I just completed my first two Client Budgets for 2026. Their specific focus was on the areas of Labor Efficiency & its resulting costs, Feed Costs, Insurance (which they have now bid out…), and the length of Loan Amortization of term loans.
• Is it time to “pull the trigger” on Capital Expenditures with a definite payback? One of my Clients just initiated the installation of an $80,000 Sort Gate in their milk barn. With 2,600 milk cows, they figured the 1.5 lb/cow increase in production at $15/cwt would pay for it in 135 days. However, the bonus was on reducing their labor force by two men, a savings of $110-120,000/year!
• Another example was a Client who bought a slightly used 17’ disk that will reduce the number of trips across their field by 1/3, saving on fuel costs…
• As I suggested on bullet point #3 above, are there new Revenue sources you can add? One Client of mine is in the process of adding solar panels that will provide them with $95,000 savings/year on electricity. This is huge.

The biggest point here is that we all can do more than just survive, even in the toughest economic environments. Why just survive? That’s simply “Amateur Hour Stuff!” Let’s find ways to thrive, for as Winston Churchill so accurately stated:

“There ought to be ways of reforming a business, other than by merely putting more money into it.”

Let’s take your business to the next level!

I recently heard Robert Kennedy speaking about a conversation that he had held with Turning Point founder Charlie Kirk, prior to his sad and unwarranted assassination. Kennedy suggested that there were worse things than dying. One such example would be to live in a communist or socialist state where you had no choices, effectively in a position where you could not make your own decisions, one where you had no Constitutional rights.

Now, I do not want to turn this blog into a political diatribe, but I do wish to use it as a launch pad for you to reach a higher level of your future. If money were not an object, would you pursue some role that is different than your current one? Do you absolutely love what you are doing in your life? Do you have higher aspirations? Are you being your best self?

If so, I applaud you. My point is that we have so many options available to us. Let’s not overlook them, particularly out of fear. Fear is nothing more than an acronym for – False Expectations Appearing Real…

Have you been thinking about something new and challenging, career wise or for your Family or something even bigger? Set the goal, recognize the obstacles, and then figure out how you can mitigate each of them, as you set out on your new mission.

Motivational speaker Les Brown tells the story outlined by Dr. Howard Thurman, who said that the ultimate positive would be to be on your deathbed and be completely surrounded by your Friends and Family, providing you with your final moments of love & comfort, celebrating your accomplishments in whatever you had pursued.

Contrast that with the pain associated with being in the same situation, except that you are surrounded by your unfulfilled dreams, and these dreams say to you, “We came to you, and only you could have fulfilled us. But now we must die with you.”

What a sad situation that would be… What goal or decision have you been putting off?

Please don’t let another moment go by without addressing this. Move forward with your dream. Prove the naysayers wrong!

I will see you at the finish line and if I can assist you on this process, please let me know.

“Wherever you are in life, you made an appointment to be there.”

Les Brown, Motivational Speaker

Let’s take your business to the Next Level!

Do you have a Goal? Brian Tracy, in his book The 32 Unbreakable Laws of Money and Success, outlines a 7 Step process that we all should follow to achieve the goals that we desire.

Here is a synopsis of those seven steps:

·       “Decide exactly what you want.” This is just like archery. You are very unlikely to hit a goal you cannot see. In the case of archery, if you are blindfolded, you probably won’t hit the target. The same holds for goals not set.

·       “Write it down.” There is some “magic” to writing down your objectives. Your subconscious mind works toward them, even as you go about other tasks. Don’t overlook this “hidden” advantage.

·       “Set Deadlines.” Otherwise, nothing happens, so create a “Sense of Urgency!”

·       “Make a Checklist.” What needs to happen? By when? By whom?

·       “Organize Your List by Sequence and Priority.” In what order do the steps above need to be completed?

·       “Take Action.” This is imperative.

·       “Keep Going.” In the infamous words of Winston Churchill, “Never give up!”

It is important that we then manage our time and, frankly, make every moment count, and just in case you are nervous about making a big decision, please allow me to offer you a story from my Business Coach Dan Sullivan of The Strategic Coach:

“When I started as a copywriter at a large ad agency in Toronto, my creative director taught me something that changed how I approach decision making.

He was a tough street kid who didn’t go to college until his thirties, and when people would stress about making the “right decision,” he’d look at them and say, “Nobody makes right decisions. You make a decision—and work like hell to make it right.”

That mindset has stuck with me for decades. And in today’s world, it’s more relevant than ever.

In times of uncertainty, most people wait. They stall. They default to bureaucracy. They overthink and delay progress because they’re afraid of making the wrong move.

But entrepreneurs have a distinct advantage: You don’t have to wait. You can make a decision right now and start moving forward—while everyone else is still standing still.

This mentality—prioritizing action over perfection—is what separates entrepreneurs who thrive from those who get stuck. Because when you’re indecisive, you’re not just pausing … you’re slipping backward. You’re building pressure, second-guessing yourself, and cutting yourself off from learning.

But the moment you make a decision—any decision—and take action, everything changes.

You start learning.
You gain insight.
You build momentum.
You get feedback and make improvements.
You make progress.”

I’ll conclude with Dan’s final thoughts on this:

“Uncertain times don’t have to slow you down. In fact, they can be the best time to invest in yourself—because while the rest of the world waits, you can move forward.

The entrepreneurs who win aren’t the ones who play it safe. They’re the ones who act, learn, and adapt.

Because indecision isn’t safe—it’s the riskiest position of all.”

If I can be of assistance to you, please let me know.

Let’s take your business to the Next Level!